Gere Foundation India Trust and Parmeshwar A Godrej have
joined together to produce A Time For Heroes India.
unique, high-profile celebrity carnival replicates the
one held in Los Angeles and New York for the past 13 years.
This model has been very successful and is heavily supported
carnival in Mumbai will be held at the Turf Club on 20
December 2002 between 6 pm and 9 pm. The highlight of
the event is that major celebrities will run the game
stalls of the carnival. The event will give an opportunity
to adults and children to play games, win prizes and take
photographs with their favourite stars.
objective of this project is to create awareness about
pediatric AIDS, the focus being prevention of mother-to-child
transmission of HIV/AIDS. A Time For Heroes India will
raise political and community awareness for the urgent
need to address this problem.
Amitabh and Jaya Bachchan, Aamir Khan, Lata Mangeshkar,
Anoushka Shankar, M F Husain, Kapil Dev and Godrej, along
with many other major celebrities, will participate in
Godrej: I am happy working in partnership with Gere
to raise awareness for this pandemic, and initiate an
action programme to contain it. With this project we hope
to create a significant understanding, compassion, concentrate
on removing the stigma attached to the disease and bring
a message of urgency and promise to our people. A Time
For Heroes India is the first step, and I am grateful
to the large number of celebrities who have readily pledged
their support to this cause. As always the movie industry
is in the forefront of any crisis in India.
large number of Indian corporates have also pledged their
support to this cause, in terms of both funds and time.
scientific advances, more than 2,000 children are infected
with HIV worldwide every day. Reducing mother-to-child
transmission of HIV is vital, as 25-35 per cent of the
children born to HIV positive pregnant women will be born
infected if there is no intervention.
Elizabeth Glaser Pediatric AIDS Foundation has made dramatic
strides in reducing mother-to-child transmission of HIV
globally through its International Call to Action Project,
which provides funding for community mobilisation and
training to healthcare workers, HIV counselling and testing,
anti-retroviral prevention regiments and infant feeding
statistics have shown that HIV has reached epidemic proportion
in India. While national infection levels are estimated
to be as low as 1 per cent, with a population of close
to one billion people, even relatively low rates of HIV
translate into huge numbers of infections.
27 million deliveries annually in India, a 2-per cent
infection rate means approximately 540,000 HIV-infected
mothers deliver each year. Furthermore, while national
infection rate may be low, there is considerable variance
Gere Foundation India is currently helping to support
six recently established implementation sites and 25 health
clinics in India. These programmes will complement the
work of the Indian government in initiating prevention
of mother-to-child transmission of HIV/AIDS in the private