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Mumbai:
IBM''s (www.ibm.com/in)
NetVista desktop has clinched the No 1 spot in India for
commercial desktop unit shipment market share in Q4 2002
while IBM''s ThinkPad has emerged No 1 for revenue in Q4
2002.
The
latest tracker report from analyst firm IDC reveals that
IBM''s NetVista gained 1.6 percentage points in unit market
share and increased revenue market share by 1.1 percentage
points. The same report also states that IBM led the commercial
desktop market in terms of unit shipments with 8.2 per
cent share and the notebook segment in terms of revenue
with 31.4 per cent share in the just concluded Q4 2002.
Says
IBM India vice-president (personal computing division)
Alok Ohrie: "A major reason IBM gained share over
the competition is our focus on using technology and innovation
to help our customers address real business issues. When
customers choose IBM, they get more than a box; they get
a solution which aims to help them manage the cost of
deploying and migrating systems, improving uptime and
ensuring secure wireless computing or similar. Our business
partner organisations and our non-metro focus have been
major contributing factors to this achievement as well."
Think
path to growth
In 2002, IBM unveiled its new Think personal computing
strategy. The Think strategy is based on delivering a
comprehensive suite of personal computing offerings which
are simpler to use, own and manage and which are more
capable of solving complex business challenges such as
support and enablement problems, with little human intervention.
Supporting
the Think strategy are IBM''s unique ThinkVantage Technologies
which make the end-user less dependent on IT staff, and
at the same time more secured, giving him better uptime
and great ownership experience. The ThinkVantage Technologies
are Rapid Restore PC, Software Migration Assistant, Embedded
Security System, Access IBM, Access Connections and Image
Ultra.
Focus
on growth
In January 2002, IBM set up a Very Focused Business (VFB)
group to address the needs of customers in non-metro markets
in India. Through the VFB, IBM has signed more than 750
local partners in over 140 towns across the country. IBM
works with these partners to provide customised solutions
using IBM products and services at competitive prices
to enable organisations to compete at national
and international levels. The geographic spread and reach
of IBM PCs through VFB has grown immensely.
Says
Ohrie: "We will continue to be active and innovative
in the marketplace, by working closely with our channel
partners. Together we shall develop products and solutions
that will cater to businesses encompassing the small,
medium and large enterprises."
IBM
is the world''s largest information technology company,
with more than 80 years of leadership in helping businesses
innovate. IBM
offers a wide range of services, solutions and technologies
that enable customers, large and small, to take full advantage
of the new era of e-business.
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