Mumbai: Moser Baer has launched content-loaded Micro SD cards for use on mobile devices, pre-loaded with films and music, offering insant entertainment.
The entertainment arm of Moser Baer, started in 2007, owns more than 10,000 Indian films, providing an extensive library for deployment of the pre-loaded content (See: Moser Baer launches its Hindi home video titles nationally).
''We have already launched several value-added products and the content-loaded cards for mobile devices add a new dimension to our growing product portfolio<" says Vijay Malhi, senior vice president, Moser Baer India.
According to Malhi, high quality film and music experience is what consumers desire and the content-loaded Micro SD cards provides that environment.
"These pre-loaded cards give convenient access to audio-visual content irrespective of time or location and without having to wait for downloading,'' he says.
The current offering of content loaded micro SD cards will be extended to include the Secure Digital (SD) and Secure Digital High Capacity (SDHC) cards, further enhancing the consumer multi-media experience.
The content-loaded Micro SD cards are attractively priced and available at all leading retail outlets on pan-India basis.
The company reinforced its commitment to data storage in 2009 by setting up an state of the art facility for solid state media manufacturing in Noida, a part of the extended National Capital Region.