Mumbai: Zenith Computers, a leader in the Indian PC market, has launched the Zenith One-Up series, to take on the MNC-dominated corporate PC market.
Zenith One-Up series, a suite of innovative PC products, comprises the Zenith Premium desktop PC, the One-Up Safe Server and the One-Up Notebook. Sleekly designed and competitively priced at Rs 49,999, the Zenith Premium PC challenges all MNC products in the corporate segment on technology and superiority. It is a P4-based machine with an LCD monitor.
This launch is part of Zenith's strategy to aggressively target the corporate PC market with its new, state-of-the-art products for the corporate sector, a company press release said. The entire range of Zenith products is available at the Zenith PC World showrooms spread across the country. All the products are offered with a money-back guarantee.
Zenith plans to capture the market with its strengths like cutting-edge technology, superior quality and its competitive pricing. The products are specially customised to local conditions, such as the Zenith One-Up Safe Server, which is designed with a built-in UPS, keeping in mind the power supply in India.
Says Zenith Computers CMD Raj Saraf: "With the launch of this series, we aim to strengthen our position in the corporate PC market. The premium PC that we have developed is the first of its kind to be launched in India. We are confident of capturing a large part of the market-share in the sector with this innovative range of products and also with our excellent service support."
Zenith Computers, with a manufacturing facility in Goa, had a turnover of over Rs 250 crore in the year 2001. Zenith employs 750 professionals at its 35 branch offices and is backed by a strong network of 500 channel partners spread all over the country. It has been awarded the ISO 9001 certification by Underwriter Labs Inc for its manufacturing operations in Goa.