Online travel company Yatra.com today said it is acquiring the entire stake in hotel distribution network Travelguru from Travelocity Global. Travelguru will continue to operate as a separate entity under its existing brand name.
Gurgaon-based Yatra.com is provides one-stop information, pricing, availability, and booking facility for domestic and international air travel, railway reservation, hotel bookings, holiday packages, buses, and car rentals.
When completed, this acquisition will be Yatra.com's fourth major acquisition in the last 18 months, following the purchase of TSI in October 2010, MagicRooms in June 2011 and Buzzintown in January, 2012.
The acquisition will strengthen Yatra.com's position as the leading company in the Indian online travel segment and substantially extend its position as the premiere aggregator and seller of domestic hotels and holidays in India, adding to its already strong offerings for flights and outbound holidays.
Travelguru is India's largest hotel distribution network offering access to more than 6,500 hotels in India and 72,000 hotels worldwide. It offers travellers the opportunity to plan and purchase their travel in a transparent, easy and customisable manner with instant bookings and confirmations. Keenly focused on growing Indian hotel demand, Indian hotel supply and a wide distribution network, Travelguru facilitates a broad range of travel options and recommendations for domestic as well as international travelers.
''This acquisition will significantly strengthen our domestic hotels and holidays business and reinforces our growth strategy and long term commitment and belief in the Indian online travel industry," says Dhruv Shringi, co-founder and CEO, Yatra.com.