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Bangalore:
Tirupur-based garment exporter Royal Classic Group is eager to explore other Asian
and Middle East markets with its ''Classic Polo'' brand, in addition to the Indian
market.Classic
Polo is seeking to strengthen its operations within India as well, driven by the
appreciation of the rupee in recent times. The company plans to have 100 exclusive
''Classic Polo'' outlets by March 2008, adding 56 new ones to its existing count. The
company''s retail stores are based on the franchise model, with five stores being
managed by women. Committed to empowering women, an Sivaram says that the company
would like to encourage women entrepreneurs, and expects a third of its new stores
to be managed by them. The
company''s domestic retail and exports have contributed equally to the group''s
Rs300 crore turnover in this year. Last year, exports accounted for 75 per cent
of the company''s turnover. The
company has launched ''zero-press'' trousers, which have an adjustable waist band,
and are wrinkle-free, with crease retention capabilities. These trousers are manufactured
at the company''s trouser plant in Tirupur, and uses sewing technology from Germany,
in tandem with finishing technology from China. The
trouser plant has 120 sewing machines, employs about 200 workers, and produces
around 800 trousers a day. Plans are afoot to double this capacity in about a
month.
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