Hyderabad:
Firstandsecond.com, India's biggest online bookstore has
announced a tie-up with Hughes Escorts Communications,
India's leading satellite service provider. Under the
tie-up, customers across India can access and purchase
books from firstandsecond.com directly through 66 HECL
DiRECWAY Fusion centres spread across 49 cities.
Speaking
on the occasion, Misha Dange, CEO, Firstandsecond.com
said, "We offer a wide selection of books at competitive
prices. The tie up with DiRECWAY will allow consumers
across 49 cities access to purchasing books online from
our site. With this tie up we will be able to reach the
consumer even at the smallest city through the DiRECWAY
Fusion centre and consumers in any corner of the country
will have access to the option of purchasing books, music
and moviesonline."
"Direcway
will provide us with a turnkey service and the payment
MIS will be made available to us the same day, allowing
us to ship the products faster. Also customers will get
a receipt of his payment with the order details and this
is also expected to help in sorting out payment related
problems faced by our customers. This is a positive step
in our endeavour to provide great service to our clients,"
she added.
According
to Pranav Roach, director, Hughes Escorts Communications,
"Hughes is looking at this tie up with Firstandsecond
as a first step on the path to help boost e-commerce in
the country, especially in tier-B and tier - C cities.
Consumers can now pay through the DiRECWAY Fusion model,
even if he does not possess a credit card or an online
account. This easy and convenient access through the DiRECWAY
Fusion model will make many more services possible for
him. In the near future, we are looking at many more tie
ups of a similar nature which will help Hughes propel
personalized e-commerce in India."
Firstandsecond.com
offers virtually unlimited online shelf space, which
enables them to offer more than three million titles,
which can be accessed at any DiRECWAY Fusion centre, using
the highly efficient and reliable broadband connectivity.
DiRECWAY
currently offers broadband internet, utility bill payment,
education, travel and stock trading
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