Chennai:
With towns like Namakkal being hubs for transporters and
increasing second hand two wheeler sales, eBay India Motors
Pvt Ltd has decided focus on Tamil Nadu. The company owns
the business-to-business portal that brings together institutional
buyers (like vehicle dealers, brokers) and sellers (like
vehicle financiers, fleet operators, logistics companies)
of used vehicles - cars, two wheelers, trucks and others.
According
to director Amit Bhartiya, the company''s marketing officials
would intensify their search for dealers in second hand
vehicles and persuade them to transact via eBay portal.
"Out of 8000 dealers with us around 1000 are based
in Tamil Nadu. 61 per cent of that comes from small towns
like Tuticorin, Marthandam, Karaikudi and Pollachi."
Majority
of the transactions done in Tamil Nadu are in two wheelers
while trucks are also traded at regular basis. eBay Motors
charges the seller something between 2-5 per cent of the
sale value as its commission.
Speaking
about the trading trend he said, over half of the dealers
registered with eBay India Motors access the platform
from cyber cafes. Fifty five per cent of them buy vehicles
beyond city of operation with 20 per cent bidding for
vehicles across states. The dealers in Andhra Pradesh
are the ones who buy vehicles across the state in large
numbers. And Delhi is the largest market for four wheelers
followed by Mumbai, Ahmedabad, Pune and Kolkata.
"There
is a close link between the primary market for vehicles
(new
vehicle sales) and the secondary market. Those makes which
sell in large numbers in the primary market also comes
up in large numbers in the secondary market," he
added.
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