Vaishnavi Corporate Communications, with a client list that includes
the Tata Group, announced its foray into the global market, forging a strategic
alliance with Financial Dynamics, London. This alliance will involve the
two entities collaborating in areas of communications consulting, investor
relations and public affairs. Financial Dynamics has been named as the best
PR organisation across UK and US in rankings through various studies conducted
by PR Week, and mergermarkets.com, among others.
is eyeing the emerging opportunity in the burgeoning demand for communications
consultancy among Indian companies to access the capital markets of Europe
and North America as also build their brands in these markets.
will also be rolling out a plan to expand its domestic national network
with offices in over ten emerging media markets and opening offices in SAARC
countries including Sri Lanka and Bangladesh in this fiscal.
this alliance, Vaishnavi would now be present across all the major financial
capitals and business geographies of the world from the Americas and Europe
to Africa, the Middle East, Asia Pacific and Australia, offering integrated
communications solutions to its vast set of clients. Vaishnavi will also
expand its portfolio of services in the areas of investor relations and
financial communications through the adoption of the best practices and
domain expertise of Financial Dynamics.
Corporate Communications is one of South Asia's leading communications consultancies,
providing extensive services and customised solutions in corporate communications,
brand and reputation management and crisis communication.
Dynamics is one of the most highly respected brands in the communications
industry across the world with a range of disciplines including financial
communications (IPOs, Mergers & Acquisitions, Accountancy and Legal
professions and Investment Banking), investor relations, crisis and issues
management, public affairs and corporate, business-to-business and consumer
communications. The consultancy is a market leader in M&A advisory work.
Their clients include GE Healthcare, Aventis, Fortis, Indian High Commission,
Tate & Lyle, Xansa, Vedanta, Aviva and EasyJet among others.
to Nira Radia, chairperson and managing director, Vaishnavi Corporate Communications,
"Vaishnavi has emerged as the preferred communications partner to some
of the top Indian and MNC brands across industries in India. With companies
looking beyond the shores of India and tapping global funds in line with
their business plans as also increasingly engaging in M&A activity,
this alliance would give all our stakeholders enhanced value. FD is a prestigious
communications consultancy brand and their practices and approach to the
spectrum of communications is complimentary to us. We are very happy to
have a partner in FD with us in the global arena."
Watson, CEO, Worldwide, Financial Dynamics, said "FD's international
network has expanded rapidly during the last few years and we now have a
presence in key business centres throughout Europe, the United States and
in the Middle East. An ever-increasing proportion of our work for clients
involves us acting across more than one geographic territory. India represents
a massive opportunity for FD. We've seen the potential first-hand having
worked closely with an increasing number of Indian companies in Europe and
North America during the last few years as their business strategies become
more global. This partnership is key to us becoming the pre-eminent adviser
to businesses from this
important part of the world. Vaishnavi is a first-class consultancy whose
approach and range of services complements our own."