to introduce Pond's premium skin care products in India
Lever is planning to launch premium skin care products
in the Indian markets chosen from the Pond's international
range. The products are targeted at women aged 30 and
above. The skin care products will hit the market by
February next year.
company will first launch its range of anti-ageing skin
rejuvenation and anti-wrinkle products, which have sold
worth millions of dollars worth in markets like the
company says that its market surveys show that women
in the'30s have both the spending power and the willingness
to pay for products that are proven to be effective
to keep signs of ageing at bay. Pond's skin care range
will fill in a small but high-potential gap in the company's
product offerings. The company is planning to make the
Pond's range available very selectively across key markets
as they would be priced in the premium category of Rs1,000
and above and only in the four metros and a few large
offers tablet PC for Rs 67,000
Sahara Computers and Electronics (SCEL) has launched
the Windows XP Tablet PC priced at Rs66,999. Powered
by Intel Pentium M Dothan 1.7GHz processor, the Tablet
PC sports 512 MB DDR RAM, which can be further augmented
to 2GB RAM for multiple application launch. The PC -
NB 7630-N7 - comes with an 80 GB Ultra ATA 4200 HDD
and a DVD R/RW capable of writing at 8/4/8X speed.
Resorts to set up eco-tourism chain
Wilderness Resorts, an eco-tourism company, which has
recently begun operations, has announced plans to launch
a chain of resorts named Cicada across the country with
an initial investment of Rs45 crore.
Resorts has been promoted jointly by TG Ramesh, founder
of Bangalore Labs, Phaneesh Murthy founder of iGate
and H. B Jairaj chairman of BRB Group, a local hospitality
Resorts has already identified four properties in Kabini
near Nagarhole, Bandipur and Bhadra in Karnataka. It
plans to set up 50 resorts across the country in five
years through the development of greenfield projects
CEO of Wilderness Resorts, said Cicada aims to be a
premier eco-tourism resort chain in the country and
would allow tourists to experience "wilderness
vacations" under "a single umbrella."
Pens to focus on exclusive outlets
Writing solutions company Linc Pens & Plastics has
decided to expand the number of its "Just Linc"
exclusive retail outlets from seven at present to 10
by the end of the current fiscal.
the launch of the first outlet under the 'Just Linc'
banner in December 2004, the company has opened a total
of seven such outlets across the country, including
Kolkata, Mumbai, Lucknow, Kanpur and Noida.
to Deepak Jalan, managing director of Linc Pens &
Plastics, these outlets have on offer more than 100
writing instrument variants. These include the entire
bouquet of Linc's offerings and imported pens such as
Uni-ball of Japan, Lamy of Germany and Bensia of Taiwan.
to launch new retail chain
New Delhi: Greetings cards and gift products
company Archies has announced plans to launch a new
chain of retail stores, Stupid Cupid, for fashion accessories
and premium gifts.
company would be opening five stores by the end of this
financial year and another 10 stores in the next fiscal,
the stores would be opened in Delhi and the NCR and
thereafter it will open such stores in Mumbai, Kolkata,
Bangalore and other major cities.
company, which owns 55 stores at present, has another
133 stores in pipeline, it said.
R, Alto top `APEAL'
According to the J D Power Asia Pacific 2005, India
Automotive Performance, Execution and Layout ()
StudySM, released recently showed that 12 out of the
21 models covered in 2004 and 2005 improved in their
Maruti models topped APEAL segment rankings. Maruti
Wagon R ranked highest in the compact car segment and
is closely followed by the Maruti Alto and the Hyundai
Santro. Maruti Esteem ranked highest in entry midsize
car segment, and is closely followed by the Ford Ikon
and Opel Corsa / Swing.
Arora, India director at J D Power Asia Pacific said
the compact and entry midsize segments together account
for more than 50 per cent of industry sales volumes,
he said. The Honda City ranked highest in the midsize
segment for the third consecutive year. Hyundai Accent
and Maruti Baleno, respectively, followed the City in
the segment rankings.
Octavia ranked highest in the premium midsize segment
in APEAL. The re-launched Octavia also emerges as the
most improved model in the industry. Toyota Corolla
ranked second, followed by Chevrolet Optra.
recently launched Toyota Innova ranked highest in the
utility vehicle super-segment, composed of MUVs, SUVs,
MPVs and vans. The Innova is followed by Mahindra Scorpio
and Maruti Omni.
2005 India APEAL study is based on responses from more
than 4,500 new vehicle owners covering 12 makes and
35 models, and includes customers who purchased their
vehicles between January and July this year.
Business Hotels gives new positioning to coffee shops
The Taj Business Hotels is changing the positioning
of its coffee shops, starting with The Verandah at the
Taj Connemara, as part of a renovation programme.
new concept includes introduction of a contemporary
mix of cuisines with an open plan kitchen, which will
enable guests to watch the cuisine being freshly cooked.
Other features include an emphasis on wellness, healthy
food, styles of cooking, local flavours, and `do it
yourself' options like juices and breakfast food.
renovation programme involves new rooms with hard flooring,
wall mounted plasma TVs with DVD and surround sound
systems, ergonomic furniture, task lighting, and shower
stall instead of bathtub, among others.
room renovations have been done at Bangalore, Chennai,
Mumbai, Pune, Visakhapatnam, and Chandigarh. The process
is likely to continue over the next few years.
Sahara wins cricket team sponsorship
Air Sahara won the bid for Indian cricket team sponsorship,
offering to pay Rs313.80 crore for a four-year contract.
From just Rs78.10 crore that the Sahara Group paid last
time round, the Board of Control for Cricket in India
(BCCI) has managed to almost quadruple its revenues
from team sponsorship.
Air Sahara logo will now appear on the shirts of the
12 companies purchased the bid documents while six
IndianOil, Hero Honda, Reliance Infocomm, Air Sahara,
Idea and Airtel qualified. Amongst these, Hero Honda
did not participate in the final bidding. After Air
Sahara, Idea was said to be the next highest bidder
offering to pay Rs 286 crore, followed by Reliance Infocomm
(Rs 257 crore), IndianOil (Rs 255.9 crore) and Airtel
variant of Bajaj Discover launched
Pune-based two-wheeler maker Bajaj Auto has introduced
a new variant of the Discover. Other bikes in the company's
portfolio include the CT100, Pulsar DTS-i, Avenger DTS-i
and Discover DTS-i. The new Discover has been completely
developed in-house at the company's research and development
112cc Discover comes with alloy wheels the first
in its category and has the latest features like
the ExhausTEC technology, SNS suspension and a ride
company intends to leverage the success of the Discover
brand. Bajaj Auto sold a total of 77,000 of the existing
125cc Discover DTS- i in the festive months of October
and November this year.
new Discover is priced at Rs39,000 ex-showroom Pune.
The production of Discover has started at Bajaj Auto's
Akurdi plant and it will be available across all the
dealerships by the end of December.
of India' offer Indian desserts
ITC has added Indian desserts to its range of ready-to-eat
(RTE) brand "Kitchens of India." Initially
three Indian desserts have been launched.
company says, "Our research has shown that consumers
are looking for desserts to complete the meal. We are
constantly looking to cater to the pan Indian palate,
which has been one of the primary drivers for the success
of our Ready to Eat range."
SkodaAuto has introduced a completely new, hi-tech diesel
offering for the Indian market. Called the Laura, it
comes loaded with a number of industry firsts in engine
and transmission technology.
Laura is a completely new car and is based on the bigger
A5 platform of Skoda. Its exterior design exudes the
classic elegance that the company's cars are known for.
And yet, the Laura also comes with features that add
to its modernity.
robust, aggressive stance and front profile, large,
well-defined Xenon headlamps with power washers, eye-catching,
wrap-around style tail-lamps and front turn signals
that are integrated into the electrically operated outside
rear view mirrors are all features that add the Laura's
contemporary design theme.
interiors of the SkodaLaura include features like dual-zone
automatic air-conditioning that allows independent temperature
settings for the left and right side of the car, automated
one-touch sunroof, rich leather upholstery, a four-way
electrically adjustable driver's seat with memory settings,
an illuminated, refrigerated glove compartment and a
temperature controlled box under the armrest.
interior features include cruise control, a music system
with 6-CD changer and 12-speaker surround sound package
and a parking aid control with front and rear animated
features include six airbags, automatic rain-sensing
windscreen wipers, an anti-locking braking system (ABS),
an acceleration skid restrain system (for preventing
wheel slippage), electronic stability programme and
a light assist system for automatic headlamp activation
in the event of a sudden drop in lighting levels, like
when inside a tunnel.
launches Viagra in India
Viagra, Pfizer's block-buster drug grossing sales of
$1 billion, has been launched in India seven years after
its global launch. At Rs463 for a 50mg tablet and Rs594
for a 100mg tablet, Viagra in India is priced on par
with its global counterpart, to make sure that drug
is not exported from India. In the US Viagra is priced
at $12 per tablet according to the company.
company said there was a huge unmet need for the "original"
Viagra in India. In the last five years, about 15 copy-cat
versions of Viagra have been launched in the local market,
some of them priced as low as Rs22.
90 million people are estimated to suffer from ED in
India. The estimated local market for erectils dysfunction
remedies is estimated at Rs100 crore and Pfizer expects
to corner about 10 to 15 per cent of the market in two
would import Viagra from France and the drug will be
available at chemists' shelves in 30 cities around the
country from December 26. In India the drug would be
targeted for ED and promoted through specialist doctors
such as endocrinologists, urologists, etc. Pfizer was
not approaching regulatory authorities for other indications,
This is the second major launch from the Pfizer stable
this year, after anti-fungal product Vfend earlier this
Pfizer shares closed at Rs954.10
on the BSE on announcement of Viagra's entry in to the
country, up from Monday's close of Rs919.90.
Compiled by Mohini Bhatnagar
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