Gandhiji''s great grandson has to eke out a living

By Venkatachari Jagannathan | 05 Mar 2007

1

Chennai: The fact that the great grandson of Mahatma Gandhi is selling foreign branded consumer electronics and appliances in India will surely interest anyone. For Gandhiji himself had called for the boycott of foreign goods during the freedom struggle.

But ask Shrikrishna G Kulkarni, managing director, Panasonic Sales and Services India Pvt Ltd, as to what he feels about it and he immediately responds, "The great-grandson of Gandhiji or Babuji as we call him has to eke out a living. I am not using his name."

A graduate of Delhi University, Kulkarni did his post-graduation at The University of Tokyo, Japan, and he is also an alumnus of Harvard Business School.

Calling himself as a `Chennai boy'' Kulkarni intends to carve out a niche for the Panasonic brand in the market place that is dominated by Korean brands, LG and Samsung. The idea is to have the entire range of consumer durables/electronics so that atleast one Panasonic product found in a middle class Indian home.

 

Business History Videos

History of hovercraft Part 3...

Today I shall talk a bit more about the military plans for ...

By Kiron Kasbekar | Presenter: Kiron Kasbekar

History of hovercraft Part 2...

In this episode of our history of hovercraft, we shall exam...

By Kiron Kasbekar | Presenter: Kiron Kasbekar

History of Hovercraft Part 1...

If you’ve been a James Bond movie fan, you may recall seein...

By Kiron Kasbekar | Presenter: Kiron Kasbekar

History of Trams in India | ...

The video I am presenting to you is based on a script writt...

By Aniket Gupta | Presenter: Sheetal Gaikwad

view more