Social activist Anna Hazare and his movement 'India Against Corruption' have become significantly powerful on social networking sites, especially Facebook and Twitter.
'Brand Anna' and the jan lokpal movement have featured at the 10 spot on the India Influencer list released by digital brand management firm Pinstorm.
It became the highest-ever entry on the Indian Influencer list, according to the agency, as it gathered massive support, online and offline, from Indians across the world. Millions were glued to their TVs watching the events unfold.
The India Influencer list tracks over 3,000 Indian online entities daily and ranks their influence based on their impact on social platforms such as Facebook, Twitter, LinkedIn and others.
This top 10 ranking puts the jan lokpal movement as being more influential online in India than established online brands like Vodafone and MTV India.
The India Against Corruption movement has attracted over 500,000 fans across a few dozen groups on Facebook, over 100,000 followers on micro-blogging platform Twitter for the @JanLokPal identity and a Klout score of 80, which is higher than that of even Amitabh Bachchan, said the study released by Pinstorm.