Fujifilm, the Japanese photography and imaging major says is set to take photography to a higher level with the world's first 3D digital camera it unveiled earlier this week.
The Fujifilm FinePix REAL 3D W1, expected to hit the market in September promises to revolutionise the world of photography with real 3D images.
Though the 3D camera, offers much the same specifications as in other standard cameras (10 mega pixels, 3x optical zoom, a 2.8-inch display screen), with its unique 3D still image capture capability and 3D video recording capabilities the camera will stand out and apart from the crowd.
The camera comes with twin lenses and twin sensor technology and is equipped with a processor capable of blending two separate images to create a single, three-dimensional result, that reportedly 'jumps at you', according to experts.
The final 3D images can be viewed through the camera's onboard display or, users can obtain physical 3D copies by sending their content through e-mail to a processing laboratory in Japan that transfers images onto special paper that creates a 3 D holographic print.
The camera's 'Real 3D Lens System' features two high resolution Fujinon lenses that are known for their high resolution and exquisite rendering. A robust aluminum die-cast frame protects the lenses from vibration and impact.
The company is yet to announce full regional availability and prices for its 3D offering but according to speculation in the UK, it may be around ?600. The price is expected to fall with the acceptance of the technology but initially, it is expected to be a hit with the tech savvy, 'must have' crowd. Fuji is however, confident that 3D imagery is the future.
The camera will be available in Japan from early next month with a price tag of ¥ 60,000 (640 dollars) and in late August in overseas markets