BenQ India, Godrej tie up to sell projectors

Our Corporate Bureau
23 July 2002

Mumbai: BenQ India (www.benq.com) has launched its Slimline series projectors for the Indian market, incorporating the revolutionary digital light processing (DLP) technology. The company has appointed Godrej as the national distributor for the product.

BenQ has already made an impact in the keyboards, CD-ROM, CD-RW and scanners segment. While these products continue to be popular and fetch more penetration in the market, BenQ has got encouraging support from consumers for the premium product range of SL serious projectors, LCD monitors, digital cameras and DVD Rom, says BenQ India managing director Tashi Gelek.

Godrej & Boyce Manufacturing Company Ltd marketing manager K R Rustamji says: The relationship will help us leverage BenQs superior technology with our extensive reach and penetration through our network to market the projectors. Godrej & Boyce will not only offer the technologically superior BenQ projectors, but also provide the after-sales support and service.

Godrej has a network of service centres spread across 15 cities in India. BenQs range of projectors include digital projectors with 800 / 1000 / 1100 ANSI Lumens and the Slimline series of video projectors.

BenQs Slimline series of projectors incorporates the revolutionary DLP technology. The SL705 S&X video projectors have the native resolutions of SVGA (800 x 600) and XGA (1,024 x 768), respectively. The DLP technology delivers seamless picture quality that doesnt have the screen-door effect of the LCD image. As image size increases, gaps in the LCD projection get even bigger, but with the BenQ SL 705 S&X everything remains picture-perfect.

The projector has the feature of a one-touch auto-compatibility with different image sources. What it means is that on touching the autokey, in an instant the projector recognises the signal coming from the computer and selects the best setting. One can even switch to a different image source while the projector is turned on. Plug in a new device and the projector will automatically detect the signal regardless of whether it is from a PC, a notebook computer, mac, video camera, DVD player, VCR, or an electronic game.