Advertising / branding
MTNL appoints Percept/H as creative partner
04 Oct 2008
Brand building will be the focus of the rapidly growing digital media: IAMAI conference
03 Oct 2008
The internet can bridge the gap with a consumer who may not be familiar with the brand offline.
Festive campaigns by Coca Cola and Cadburys
03 Oct 2008
Crayons wins Congress party account
03 Oct 2008
No TV commercials for Titan's Raga Diva
01 Oct 2008
UN secretary-general for public awareness partnership with advertising leaders on climate change
29 Sep 2008
Brands and language, and the language of brands
27 Sep 2008
How important is the role of language in brand building? Very, according to Piyush Pandey, some according to Prasoon Joshi. Here's a snapshot of a discussion held at the CNBC Awaaz consumer awards 2008. By Dhruv Tanwar
CNBC Awaaz Consumer Awards 2008 names top Indian consumer brands
By By Dhruv Tanwar | 27 Sep 2008
Young Achievers Awards announced
25 Sep 2008
Minshare unveils new corporate identity
25 Sep 2008
Rediffusion D Y & R wins Maxo account
25 Sep 2008
Make Fitness Fun with Reebok and Bipasha Basu
25 Sep 2008
Yahoo launches digital advertising platform for old media; rumoured to have revived AOL talks
25 Sep 2008
Two promotions at TBWAIndia
25 Sep 2008
Major people movement in R&PM Edelman
25 Sep 2008
Downturn wipes out $67 billion value of global brands: Report
24 Sep 2008
The global economic downturn has cleaned out $ 67 billion off the value of the top 100 global brands, with luxury brands having been hit.
BBH finalises three-member core team
24 Sep 2008
Featured articles
Lighter than air, yet very, very powerful
By Kiron Kasbekar | 03 Jan 2024
In March 2013 Chinese scientists pulled off a remarkable feat. They created the world’s lightest aerogel. Tipping the scales at a mere 0.16 milligrams per cubic centimeter – that’s a sixth of the weight of air!
COP28 explained: A closer look at COP28's climate change solutions
By Aniket Gupta | 27 Dec 2023
The 28th United Nations Climate Change Conference, also known as COP28, took place from 30th November 2023, to 13th December 2023, at Expo City in Dubai, United Arab Emirates.
What is a Ponzi scheme?
By Aniket Gupta | 06 Dec 2023
Ponzi schemes have long captivated the public imagination, drawing unsuspecting investors into a web of illusion and deception.
The Rise and Rise of HDFC Bank
03 Jul 2023
HDFC, which surged ahead of global majors like HSBC Holdings Plc and Citigroup Inc and left Indian peers like State Bank of India and ICICI Bank in market capitalisation, now ranks fourth largest among the world’s most valuable banks, after JPMorgan Chase & Co, Industrial and Commercial Bank of China Ltd and Bank of America Corp
India’s Millet Revolution To Enrich Global Food Basket
02 Apr 2023
Millets, a healthier and cheaper substitute to wheat and rice, are indigenous to many parts of the world, especially in the semiarid tropics of Asia and Africa, and offers a big scope for expanding production and consumption in the foodgrain deficient African continent
Market predator Hindenburg preys on Adani stock
06 Mar 2023
Almost a month after the damning report of short-seller Hindenburg Research on the Adani Group that claimed that the seven stocks within the group were about 85 per cent overvalued, one of the group's stocks, Adani Total Gas, closed at Rs835 on the BSE, down nearly 79 per cent from its 24 January level, almost close to reaching that valuation
Business History Videos
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History of hovercraft Part 2...
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.jpg "Microsoft, Google challenge Delhi HC order to remove non-consensual content")
