Spiceroute magazine to be reintroduced

23 Sep 2008

Spiceroute, the inflight magazine of SpiceJet will be reintroduced on all SpiceJet flights from October 2008. Ink Publishing will produce the magazine.

Ink Publishing has clients like Air Macau, AirTran Airways, Bangkok Airways, bmi, bmibaby, Brussels Airlines, Cebu Pacific, China Airlines, clickair, easyJet, Gulf Air, Jazeera Airways, Jet2.com, Jetstar Airlines, Mandala Airlines, Midwest Airlines, MyAir, Ryanair, Siem Reap International Airways, SkyEurope, Sterling Airlines, Tiger Airways, Thomas Cook, VLM Airlines and Wizz Air.

The company also produces CNBC European business magazine, CNN's bimonthly travel magazines CNN Traveller and CNN Traveller Asia Pacific, Time Out Singapore magazine, Hotline for Virgin Trains and Carlson Wagonlit Connectt.

Jeffrey O'Rourke, chief executive, Ink Publishing, said, "The airline's route network covers many popular destinations for both local and international business and leisure travellers - creating an amazing media platform which will appeal to a wide variety of advertisers. In addition to its European, Middle Eastern, Australian and American portfolio, Ink now publishes a dozen magazines in Asia - from India to the Philippines and from China to Indonesia."

SpiceJet is India's 'best low cost airline' delivering the lowest air fares with the highest consumer value. The airline operates 94 flights daily to 16 cities viz. Ahmedabad, Bangalore, Bagdogra, Chennai, Coimbatore, Delhi, Guwahati, Goa, Hyderabad, Jammu, Kolkata, Mumbai, Pune, Srinagar, Varanasi and Visakhapatnam.