Technology, media, telecom to spur rural upliftment: Deloitte TMT

11 Mar 2011

Mumbai: 2011 will see a beginning of active participation between telecom service providers and various industries such as IT, media, banking, healthcare and education in reaching rural areas in India and offering services that empower them. 

With the teledensity in India reaching over 128 per cent in the urban markets, the telecom industry now has its eyes set on the rural market which holds a great potential with a teledensity of less than 26 per cent, Deloitte predicted in its annual technology, media and telecommunications (TMT) report, TMT Predictions India 2011, released today.

''With most of the population living in villages in India, there is huge opportunity for TMT sector bring services such as healthcare, education, entertainment, banking and finance to the rural doorsteps,'' said Jolyon Barker, global leader, TMT, Deloitte. 

Now in its 10th year, Deloitte's TMT Predictions try and project the emerging TMT trends that will significantly impact businesses and consumers in the coming year and thereafter.

Some of the most significant TMT trends according to Deloitte that will impact India in 2011 are:

Technology/IT
India has been at the forefront in leveraging technology to deliver governance and the thrust of both the government and corporates in areas of technology-enabled citizen services will continue to be the key.