HomeCare plans opening more branded stores

22 Aug 2007

Bangalore: HomeCare Retail Marts Pvt Ltd (HomeCare) unveiled plans to invest Rs300 crore over the coming three years period for setting up branded stores in several cities.

Around 200 new stores of varying sizes would be set up using this investment and time period.

The retailing company plans to set up super centres, hypermarkets, supermarkets and speciality chain stores, supported by a fully integrated supply chain that would also include captive organic food farms.

The company is better known for its Magnet stores, a national retail brand that runs large format stores, which usually cover an approximate 60,000 sq ft area. HomeCare has operations in Mumbai and Pune, with plans to expand into Ahmedabad and Bangalore. It operates on the hub-and-spoke model, and plans to move into metro and mini-metro cities once it has secured a spot in Ahmedabad and Bangalore by this year-end.

HomeCare has selected Oracle''s Retail application to help it roll out a dynamic, standardised and integrated IT infrastructure to better manage its business.