Telcos launch new plans to attract customers

25 Jun 2013

On Monday, Sistema Shyam TeleServices Ltd (SSTL), which provides telecom services under the MTS brand, launched a new voucher for its pre-paid customers providing unlimited calls on its network.

Under the new tariff plan – 'Always Talk' – MTS customers are given with an opportunity to make unlimited MTS-to-MTS calls. Additionally, customers will also get up to 1,000 minutes of free local calls on other networks (See: SSTL to provide unlimited on-net calls).

''At MTS, we are always on the lookout for opportunities to engage and excite our customers. The launch of MTS Always Talk is a part of the same effort. The 'Always Talk' plan comes at an affordable price and provides customers with the flexibility of staying connected with their friends and family,'' said Leonid Musatov, chief marketing and sales officer MTS India.

Bharti Airtel launched new plans for its 4G services in Bangalore, Kolkata, Pune and Chandigarh, starting from monthly rentals of Rs 450. While the Rs 450, Rs 650 and Rs 750 4G plans, the company intends to offer data quota (GBs) at rents similar to 3G plans. The plans starting Rs 999 offer accelerated data benefits at rate of Rs 100 per GB (See: Airtel launches new 4G plans).

Idea Cellular has slashed 2G data tariff by 90 per cent in eight circles across the country. The company has reduced data charges to 2 paise per 10 KB, compared with the existing tariff of 2 paise per KB, effective July 1, 2013. The offer would be valid for 90 days (See: Idea reduces data tariff by 90 per cent in 8 circles).

Vodafone India has slashed 2G data charges by 80 per cent across three circles in the country, while the GSM operator would extend the reduction across the remaining 19 circles in a phased manner. With this price cut, Vodafone's 2G data plan is now the cheapest in the country.

The new rates will currently be applicable in Karnataka, Uttar Pradesh (West), Madhya Pradesh & Chhattisgarh circles, the company said in a statement (See: Vodafone India slashes 2G data charges by 80 per cent).