Himachal Tourism ropes in Lowe Lintas as its creative agency
28 Jul 2010
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Lowe Lintas has won the creative duties of Himachal Pradesh Tourism following a multi-agency pitch.
The agency will manage events, exhibitions and launches to encourage tourism activity in the state, focusing on both the domestic and international tourists.
Rajeev Hajare, vice president, Lowe Lintas will head the account.
Lowe will look at digital, print and electronic media to help build HP as a tourism hub.
