Maxus appoints Sanchayeeta Verma as GM, South
17 Jul 2009
Maxus, the global communications consultancy and a part of GroupM, has appointed Sanchayeeta Verma as general manager, South. She will be based in Bengaluru and has been with the group since 2003.
Before joining Maxus, Verma was director, Mindshare Insights and regional coordination for tools and techniques development.
Verma started her career in marketing in1994 with Kiwi TTK. In 1995, she moved to JWT Media, handling brands such as Pepsi, Nestle and GlaxoSmithKline. After spending nearly three and half years at JWT Media, her next assignment was at Initiative Media in 1999. From there, she moved on to be a part of GroupM.
Verma has been appointed in place of Hariharan Vishwanath, general manager, Bengaluru, who is moving on as general manager, trading head, MEC.