Himalya International enters domestic speciality food market

12 Mar 2008

1

Mumbai: Himalya International Ltd has announced that Himalya entered domestic specialty food market, with the launch of four brands - Himalya fresh, American Harvest, Bufalabella, and Uno Italiano.

Himalya International made its mark as quality food processor in North America, a market it entered eleven years ago with its offering of frozen foods.  The company will now cater to domestic demand for healthy and premium products, and has launched its range of products at India's premier food show 'AHAAR', currently underway at the Pragati Maidan in New Delhi (10 – 14 March).

Under 'Himalya Fresh' the company has launched fresh mushrooms, IQF frozen vegetables such as asparagus, red and yellow peppers, Edamame's (Green Soybeans), IQF frozen fruits such as blueberries and three berry mix.

Under its brand 'Bufalabella', it has launched Buffalo Mozzarella cheese, Ricotta and Mascarpone, Italian Pizza cheese and cottage cheese.

Under 'American Harvest', Himalya plans to launch Canned Soups (cream of mushrooms, celery, broccoli and vegetable minestrone) chocolate coated almonds, almond clusters, roasted almonds etc., dried fruits like apricots, kiwi, strawberry, apples etc., coffee creamers of different flavours, chocolate bars and cereal bars, and breakfast cereals. All these products are specially packed for Himalya, and will be imported from the United States.

Under the Italian range the company will bring to market, extra virgin olive oil and pure olive oil and pasta under its brand 'Uno Italiano'.

It shall be launching frozen breaded appetizers like breaded cheese, breaded mushrooms, and breaded eggplant, and fruit yogurts from its new plants within next three months.

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