Pyramid Saimira goes to entertain China

19 Mar 2008

1

Theatre and multiplex operator Pyramid Saimira Theatre Ltd has signed a memorandum of cultural cooperation with China's ministry of culture through its cultural arm, the China Society of Music Research Board (CSMRB), to promote art and culture.

Pyramid Saimira has also signed a joint venture agreement with the Longzhe Group to float an entertainment joint venture, Jiangsu Pyramid Longzhe Group to bring cultural specialist in the field of arts, film, TV, music and dance, operate theatres and distribute films in China.
China regulates the entry of foreign arts and films.

As part of cultural co relation agreement CSMRB and Pyramid Saimira presented a cultural exchange event between the two countries in Nanjing and  Beijing.

"China has great entertainment potential given the growing affordability of the entire population and the willingness of new generation to avail multi faceted entertainment product and services,''said P S Saminathan, managing director, Pyramid Saimira Group. 

''We will create a huge theatre chain network, food courts,  gaming parlours and offer other entertainment services. We will also bring international content to china and will also showcase and market local Chinese content across the world. This entry will strengthen the growing exhibition and content business of our group and will in a very short time make us the largest exhibitor in the world."

Business History Videos

History of hovercraft Part 3 | Industry study | Business History

History of hovercraft Part 3...

Today I shall talk a bit more about the military plans for ...

By Kiron Kasbekar | Presenter: Kiron Kasbekar

History of hovercraft Part 2 | Industry study | Business History

History of hovercraft Part 2...

In this episode of our history of hovercraft, we shall exam...

By Kiron Kasbekar | Presenter: Kiron Kasbekar

History of Hovercraft Part 1 | Industry study | Business History

History of Hovercraft Part 1...

If you’ve been a James Bond movie fan, you may recall seein...

By Kiron Kasbekar | Presenter: Kiron Kasbekar

History of Trams in India | Industry study | Business History

History of Trams in India | ...

The video I am presenting to you is based on a script writt...

By Aniket Gupta | Presenter: Sheetal Gaikwad

view more
View details about the software product Informachine News Trackers