Times Now and Zoom beams into Australia, New Zealand
01 Jul 2010
Times Now, the English news channel and Bollywood-centric entertainment channel Zoom will now be available in Australia and New Zealand.
Beginning today, both channels will be available on Vision Asia, the independent multi-channel pay television platform that services the south-Asian community living in Australia and New Zealand.
Commenting on the launch, Vineet Jain, managing director, Bennett Coleman & Co Ltd, said: "We are pleased to partner with the leading DTH platform in Australia and New Zealand, VisionAsia. Times Now and Zoom are both leading sources of information and entertainment and it is our endeavor to take the channels to the Indian diaspora across the globe."
The launch is an opportunity for Indian and local advertisers to address Indian consumers in the region with localised advertising.
"We are excited about the launch of Times Now and Zoom on Vision Asia platform. Both channels are perfect fits with our bouquet and in line with our philosophy of bringing the best from back home, everyday," Sameer Goswami, CEO, Vision Asia, said.
Vision Asia brings top channels from south Asia on a single platform, including Sony, Colors, Zee TV, Star Plus, Star One, MTV, SET Max and Star Gold, and Zee Punjabi as an add-on channel.