Iris Worldwide appoints Param Saikia as CEO
24 Aug 2009
Marketing agency Iris Worldwide has appointed Param Saikia as CEO of iris India. Saikia, who is currently CEO of Publicis Modem / Dialog, will be responsible for leading the growth of the independent network across the region.
Saikia will report to Stewart Shanley, CEO, iris Worldwide. He will be based in Delhi and his initial focus will include working closely with managing director Alok Lall to strengthen the agency's digital and experiential capabilities, as well as grow iris' client base in India, which currently includes Sony Ericsson, Microsoft, Shell and adidas.
Saikia has over 20 years experience with leading ad agencies in India. His career has seen him work on big-ticket multinational clients like Coca-Cola, Motorola, Nestle, HP, Intel, Perfetti, Beam brands, Bacardi Martini, Reckitt Benckiser and General Motors.
Saikia was COO of Publicis India since 2002. Before Publicis, he had held board level roles at agencies such as Euro SCG, McCann Erickson and Grey, with his formative years spent at JWT.
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