Kaushik Chakravorty to head Starcom MediaVest’s OOH arms
31 Dec 2010
Starcom MediaVest Group India has said that Kaushik Chakravorty, Group COO, Navia and Vector will take over the complete charge of the two outdoor business arms following the departure of Sanjay Shah, CEO, Navia and Vector, who has quit the organisation.
Chakravorty will take on the responsibilities in addition to his role as executive director, Enhance from 1 January, 2011.
Srikant Sastri, country chairman, VivaKi India, the holding entity of Starcom MediaVest Group, said, ''Chakravorty, who has been managing operations for the retail branding, ambient assets and out of home business, was the natural choice to take Shah's position in addition to his existing role as head of Enhance.''
Starcom MediaVest Group had launched the out of home agency Vector along side Navia in February to tap into the growing OOH sector.
