BMW India introduces the new BMW 3 Series in India

23 Jan 2009

BMW India, a 100 per cent subsidiary of the BMW Group, will market the new BMW 3 Series for India from BMW dealerships across India from this year.

The new BMW 3 Series boasts of redefined physical contours that include a new vehicle front, side view, and rear section. The new BMW 3 Series will be available in two petrol variants - 320i and 325i - and with two diesel variants - 320d and 320d Highline.

Speaking on the occasion, Peter Kronschnabl, president BMW India said, "We are proud to introduce the new BMW 3 Series in India. Offered in both diesel and petrol variants, the new BMW 3 Series has innovative physical dimensions that further emphasise the vehicle's powerful appearance and sporty character. The new generation of the BMW iDrive operating system also premiers in India with the new BMW 3 Series for the activation and control of entertainment, information and telecommunications functions. It is our goal to ensure that the new BMW 3 Series will be unsurpassed when it comes to providing our customers in India with the highest standards of all-round quality, safety, and perfection to ensure the highest levels of comfort and luxury."

With powerful and efficient engines, changed exterior proportions, innovative lighting technology with 3D effects, the new BMW iDrive system and new interiors combined with innovative safety technology, the new BMW 3 Series offers a perfect symbiosis of sporting performance, and supreme style that thrills discerning motorists the world over, a continued testament to why the BMW 3 Series has remained the most widely selling premium vehicle in the world.

The ex-showroom prices of the new BMW 3 Series are:

BMW 325i : Rs32,90,000
BMW 320i : Rs26,90,000
BMW 320d : Rs29,50,000
BMW 320d Highline: Rs30,50,000

Reflecting the high level of quality of the BMW 3 Series, the new BMW 3 Series will be available in a range of six paint finishes including two new metallic finishes in the colours space grey and platinum bronze.

With high-quality materials and expressive colours, the driver can express his individual personality in many ways when selecting an interior. In terms of individual upholstery design there are a total of four colors available for the seat covers in Dakota leather including the two new colours, oyster and saddle brown.