Ford treks into Nepal with a new dealership in Kathmandu

Ford will extend its footprint into Nepal with the opening of the GO Ford dealership in Kathmandu on Sunday. Ford India's president and managing director, Michael Boneham will inaugurate the exclusive dealership along with GO Ford's dealer principal Akash Golchha.

GO Ford will introduce the Ford Everest SUV and the all-new Ranger pickup truck, which will be imported from Thailand, in addition to vehicles from India.

The dealership will also provide a range of after-sales services and support for customers in Kathmandu and other parts of Nepal. ''Customers will benefit from higher levels of localisation, availability of spare parts and good value for money from our vehicles,'' said Boneham.

The new facility will help Ford to significantly expand its presence in the northern part of the Indian sub-continent, the company said in a statement.

The dealership can service up to 24 cars per day, offer 24-hour emergency break down service to customers in Kathmandu and will be manned by 60 Ford-trained sales and service staff, the company said.

Nepal is Figo's second export market after South Africa, where 7,000 vehicles are being sent. Figo has already sold 50,000 units since it launched in India in March, and sales are expected to remain strong as it reaches up to 50 export markets worldwide in the near future, Ford said in a statement.

The Ford Fiesta has notched up sales of more than 100,000 units in India since it launched in the market in 2005, the company added.

''We are confident that these vehicles will generate the same passion and interest from consumers in Nepal as they have in India,'' said Boneham