Tata DoCoMo launches flexible daily plans

20 Mar 2010

Tata DoCoMo, the GSM brand of 's sixth-biggest mobile services provider Tata Teleservices, today launched Plans that will cater to the diverse needs of its subscribers and give them the power of choice every single day to select a plan that suits that day best.

The flexible plans offer subscribers the power of daily choice, Tata Docomo said in a statement, adding that the plans provide freedom from monthly rentals, enable anytime purchase.

Variable plans are available in many denominations, starting from just Rs5.

''When everyday is different, why have a fixed plan? All pre-paid subscribers - existing and new - can now opt for our innovative Daily Plans, which start from as low a denomination as Rs5,'' Mr Deepak Gulati, president, Tatat DoCoMo, said.

Just eight months back, the company introduced the revolutionary pay-per-use pricing paradigm on a one-second pulse.

Continuing the cutthroat price war in India's mobile telephony market, the company on 22 November extended its one-paisa-per-second billing scheme to roaming calls, regardless of the network or type of phone (See: Tata DoCoMo extends per-sec billing plan to roaming calls). <http://www.domain-b.com/companies/companies_t/Tata_Teleservices/20091123_tata_docomo.html>