Tata Sky to offer DTH recharge facility through Yes Bank ATMs

Direct-to-home service provider Tata Sky has teamed up Rana Kpoor-promoted Yes Bank, India's fourth largest private sector bank, to introduce ATM-based recharge and top up facilities for their customers across the country.

Yes Bank customers holding a Tata Sky connection, can now recharge their Tata Sky account at any Yes Bank ATM.

"With a network of over 1100 plus ATMs pan India, we are confident that Yes Bank customers will find this facility immensely useful,'' says Chitra Pandeya, senior president and country head, liabilities, cards nd direct banking, Yes Bank.

Vikram Mehra, chief commercial officer, Tata Sky, says, "With the advancement of technology; the option of instant ATM based recharge facility will help reach out to subscribers spread across the country.''

Tata Sky is the first DTH provider in India to introduce recharge facilities through mobile app, WAP and SMS, apart from the existing options of retailers, online, call centres.