Vodafone rejigs India operations

03 Mar 2012

With telecom giant Vodafone India considering an initial public offering (IPO), the company on Thursday announced a major organisational revamp, with Sunil Sood being appointed chief operating officer and Sanjoy Mukherjee taking over as chief commercial officer.

The company till now has been operating under two divisions with Mukherjee overseeing the north and east zones and Sood heading south and west. Both were directors in the company.

Under the new structure, the operational responsibilities would vest in four directors across north, east, west and south zones. This is for the first time, that company has been divided into four operational zones. The directors taking charge of the zones would be  Rajiv Kohli (north), Sanjay Warke (east), Rohit Adya (west) and B P Singh (south). The four would report to Sood, who would head all operations, according to an email sent by the company's MD and CEO Marten Pieters.

Mukherjee would be responsible for the marketing functions of the company. Anuradha Agarwal would head the brand and consumer insights portfolio.

Meanwhile, the current chief marketing officer Kumar Ramanathan would move to the Africa Middle East and Asia Pacific (AMAP) region and continue to work closely with the group's commercial functions.

According to an internal communication, the company said the changes would lead to strking "a better balance between operational intensity and the need to focus on emerging areas".