Wipro acquires lease rights on Chandrika

Bangalore: Wipro Ltd said it has entered into an agreement with the Chandrika family partnership to acquire long-term lease rights of `Chandrika'' soap for use in India and the SAARC countries.

However, Wipro did not detail the cost and timeline for the lease. "It''s a indefinite lease agreement ... lease in perpetuity," Mr Vineet Agarwal, President, Wipro Consumer Care & Lighting division, said. "We intend to combine our existing distribution strengths with the strong Chandrika brand to consolidate our presence in core states in India and expand to new markets," he added.