Yahoo! India first to launch new search concept Glue Pages beta

Bangalore: : Leading global Internet firm Yahoo! Has announced the launch of a new concept for Yahoo! India Search called Glue Pages Beta, available exclusively on Yahoo! India's website.

The new search experience collates and integrates the most relevant information from across the web onto a single ''visual'' search results page.

Glue Pages Beta aggregates text, images, and video content, and is available for select search terms across categories such as health, sports, entertainment, travel, technology, and finance. The concept is designed to save time by offering a new way to find answers quickly, and is ideal for topics with broad coverage across a variety of information sources.

''Glue Pages Beta limits guesswork for the user by providing the best of web, all onto one 'at-a-glance' page. Over time, Glue Pages Beta will be made available to more categories that are relevant to users in India. We are excited to open this up further and work with a wider ecosystem of consumers, publishers, developers and advertisers in the future,'' said Sandeep Shrivastava, Director, Search at Yahoo! India.

A search for ''diabetes'' on Glue Pages beta would combine results from a range of internet resources such as HowStuffWorks, Yahoo! Groups, Yahoo! Health, Yahoo! Answers, and blogs. Similarly, a search for ''Aishwarya Rai'' would include biographical quick-facts, videos, music tracks, photos, and content from Yahoo! Answers.

Results will be displayed alongside classic Yahoo! India search results, and users would also find links to other Glue Pages on topics related to their query.

Gopal Krishna, head of audience at Yahoo! India said, ''Searching on Glue Pages Beta will result in an experience that promises more than just web links. Users will receive more relevant, visually appealing search results from across the Web in one topical page. The new Glue Pages Beta feature for Yahoo! India Search supports our strategy to make Yahoo! the leading starting point on the Internet and demonstrates our commitment to provide a compelling online search experience.''

Benefits of Glue Pages Beta at a glance:
Collates and integrates the best information from across the Web onto a single topical page Uses intuitive search technology to identify the most relevant combination of text, images and video content for select popular search queries, alongside classic  Yahoo! India Search results Saves time and helps eliminate guess work involved in clicking on multiple web links Initially available across categories like health, sports, entertainment, travel, technology and finance.