Yamaha launches"Win Win Win" campaign across full range

04 Sep 2009

Yamaha has launched new campaign 'Win Win Win' in order to appreciate the response by Yamaha customers.

The ''Win Win Win'' campaign is for our entire products range including R15, Fazer, FZ series, Gladiator, Alba, G5 and Crux. From September 1 to October 31, customers visiting Yamaha Showroom can get test ride and win Yamaha key chains. Upon buying any Yamaha Bike, customers can get a free Yamaha cap, scratch card on which they can win upto Rs3,001 in cash and a trip to Thailand for some lucky customers.

India Yamaha Motor has registered an impressive growth in sales during August 2009 as compared to the corresponding period last year. It says it sold 19,508 units in August 2009 as against 11974 units in August last year.

''The economy is finally emerging out of the woods and showing signs of recovery, signaling growth in automobile industry," said Yukimine Tsuji, CEO and MD, India Yamaha Motor.

Tsuji said, "With upcoming festive season, the demand is expected to increase and we aim to bolster our sales by offering customers an array of products to choose from. Our continuous growth in sales since January this year signifies that we have managed to maintain the trust of our consumers and their acceptance for our new products.
The recently launched Fazer is also fast catching up with the biking aficionados within a short span which further drives us to focus on superior technology, manufacturing excellence and quality products.''

This increase in demand of Yamaha products is the result of ''Yes Yamaha strategy'' which is designed to bring customers smile and takes care of all 4P's of marketing. We are also creating ''Yamaha Bike Station'' all across the country which is a dealership designed and specially trained to get ''customers smile''.