Indian magazine conference to commence on 22, 23 September in Mumbai

The Indian magazine congress conference, "Magazines: where is the next big opportunity?" will be held on 22 and 23 September at Taj Land's End, Mumbai.

Organised by the Association of Indian Magazines (AIM), the magazine industry's representative body, the congress will focus on topics related to content, branding, digital opportunities and multi-media.

On day 1, Maheshwer Peri, president, association of Indian magazines, president and publisher, Outlook group, will deliver the welcome address and P R Das Munshi, union minister for information and broadcasting, will deliver the key note address and also have an interactive session with the participants.

The topics that will be discussed are:

• The Great Content Debates
  Keynote by George Green, President and Chief Executive Officer, Hearst International
• Do readers know what they want? OR Who decides what is good content for readers – editors, marketers or advertisers
  Panelists: Vir Sanghvi, Hindustan Times, Vinod Mehta, Outlook; Aroon Purie, India Today Group 
• Building a brand and the role of magazines
  Panelists: Ms. Meenakshi Madhvani, Spatial Access; Vikram Sakhuja, Group M; Sam Balsara, Madison Communications; Shashi Sinha, Lodestar; Lynn DeSouza, LMG; Sanjay Behl, Reliance Communications; Harit Nagpal, Vodafone; LV Krishnan, TAM
• Magazines in a multi-media environment
  Key note by Peter Phippen, BBC Worldwide
• Exploiting the digital opportunity
  Panelists: Ravi Kiran, Starcomm; Ashish Kashyap, MIH; Neville Taraporewalla, Publicitas; Pat Kenny, Qiosk.com; Alexandra Solomon, Zinio; William Adamopoulos, Forbes International 
• Mobile Platform: Optimising the content revenue streams
  Keynote by Rajesh Jain, MyToday, Netcorel 
• Magazines: Value and wealth creation
  Keynote by Mukesh Gupta – Ernst & Young

Day 2: The Future of Magazines

• How to ride the next big wave?
  Keynote by Dr. Torsten-Joern Klein, Member of the executive board
  and president G+J International.
• How to ride the next big wave?
  Strategies for taking magazines to the next level.
  Panelists: Donald Kummerfield, FIPP; Ashish Bagga, India Today group;
  Tarun Rai, WWM, Chris Llewellyn, Baur Media; Prakash Iyer, Infomedia India
• Mike Greeham will speak on licensing opportunities and pitfalls
• B2B Magazines: The next big wave
  Panelists: Pradeep Gupta, Cyber media; Jim James, Haymarket; Anurag Batra; exchange4media; Sreekant Khandekar, Brand Reporter; Laxmi Narsimhan, Infomedia;
  Pramath Raj Sinha, 9.9 Media; Amitabh Taneja, Images Multimedia  
• Language Publishing: A trade backer
  Panelists: B Srinivasan Vikatan Group; Anant Nath, Delhi Press; Mitrajit Bhattacharya,
  Chitralekha; Vemuri Balaram, Swati; Jacob Mathew, Malayala Manorama; Jwalant Swaroop, Lokmat 
• CEO's forum will be addressed by Anuradha Sengupta, Host , Storyboard; Maheshwer Peri, Outlook; Hoshang Bilimoria, Nextgen; Smiti Ruia, Paprika Media; Paresh Nath, Delhi Press;
  Alex Kuruvilla, Condenast, DD Purkayastha, ABP and Maneck Daver, Spenta