Aidem Ventures appoints M Suku as executive vice president

Media consulting, sales and marketing company, Aidem Ventures has appointed M Suku as executive vice-president. Suku joins from Reliance ADA Group, where he was head of media and alliances.

''At Aidem, Suku will be a part of the core management team. His knowledge and experience in the industry will strengthen Aidem's business expansion strategy,'' said Raj Nayak, managing director, Aidem Ventures.

The appointment continues Aidem's drive to provide its clients with experienced industry personal to support their projects, added Nayak.

Suku has over 25 years of experience in business development, contract negotiaton and strategic planning, buying and media assessment.  He has worked with companies like Lintas, Colgate, JWT, Ogilvy, Unilever (Secondment) ABCL, Eenadu and GroupM.  

At GroupM, as national director, he set up Broadmind (now GroupM ESP) from scratch into a business model that was regionally and globally recognised and adopted. He moved to GroupM Singapore, overseeing the ESP division in a regional role covering 12 Asia-Pacific countries.