Anurag Tandon joins DDB India as vice president, account management

DDB India has appointed Anurag Tandon as vice-president, account management. He joins from Rediffusion Y&R, where he worked for more than two years as business head.

Tandon will be based in Mumbai and will handle DDB India's two major accounts, Volkswagen and Hindustan Unilever's Lipton (Hot and Ice tea).

Rajiv Sabnis, president, DDB India, said, ''Tandon would be focusing his efforts and attention to partner the brand-building and communication efforts of these clients. His experience across multinational clients, especially in the auto and FMCG sectors should be of immense value to our clients.''

Tandon started his career with RK Swamy BBDO, moving on to Ogilvy India after two years with the former. He has worked with agencies like TBWA and Leo Burnett, handling brands such as Fiat, Bajaj Auto, Indian Oil, Colgate Palmolive, Marico, Proctor & Gamble, Nivea, Bajaj Allianz, Samsonite and Platinum Guild, among others.

DDB India is one of DDB Mudra's four strategic business units; the other three being Tribal DDB India, RAPP India and DDB Health & Lifestyle.