Grey India appoints Kaizad Pardiwalla as branch head, Mumbai

01 Apr 2011

Grey India has appointed Kaizad Pardiwalla as branch head for its Mumbai office. Hari Krishnan, the former branch head, will head the South operations as vice president and head. 

Both Pardiwalla and Krishnan will report to Jishnu Sen, chief operating officer, Grey India. Pardiwalla will commence operations from 11 April.

Prior to Joining Grey, Pardiwalla was working with Bates 141 as the head of its Mumbai office. At Bates, he worked on brands like Virgin Mobile, Colgate Palmolive, Tang, Fiat, TVS, Tata AIG, MTV, Pfizer, ICICI Cards, among others. 

Pardiwalla's mandate at Bates was to launch digital marketing and to run the advertising business with a specific objective of making digital, advertising and activation work seamlessly with each other in order to provide single idea led solutions to brands. 

''Grey Mumbai is our flagship office, with a fabulous roster of clients and some really fabulous people. I expect Pardiwalla to bring his considerable talent and experience to lead the office to the next level of growth and fabulous ideas,'' said Sen. 

Pardiwalla started his career with Lowe Lintas in 1995 and moved to Ogilvy in 1997.