MRUC appoints Shaswati Saradar as director general
05 Jan 2011
MRUC (Media Research Users Council) has appointed Shaswati Saradar as director general.
The appointment follows the exit of Joseph Eapen as CEO of MRUC. Eapen had quit in December after being appointed the CEO in April 2010. (See: Joseph Eapen quits as CEO Media Research Users Council)
Saradar has more than 15 years of experience in media advertising and marketing. Prior to MRUC, she was vice-president and head of marketing, Europe and Russia at Zee Network.
She has worked as the senior manager at Maruti Suzuki for six years besides stints with agencies like McCann Erickson and Ogilvy and Mather earlier on in her career.