Senior appointments at Euro RSCG

Marian Salzman, president of Euro RSCG Worldwide PR, North America, announced the appointment of Ana Cano, Kristin Dwyer, John McInerney, and Beth Pagano to senior vice president. Cano, Dwyer, and Pagano will report directly to Salzman, while McInerney will report to both Salzman and EVP of Euro RSCG Worldwide PR, Douglas Stroup.

"Today's promotion of four people within our New York and Chicago teams to senior vice president is an important move as we continue to strengthen our established leadership in consumer, healthcare, and B2B public relations," said Salzman.

Ana Cano will serve as director of digital and social media and will be based in Euro RSCG Worldwide PR's New York office. In this role, she will leverage her more than a dozen years of experience in providing strategic counsel to clients in the technology, consumer, and B2B spaces. She will also continue to pioneer the planning and execution of digital programs for the agency's marquee clients.

Also based in the New York office, Kristin Dwyer will take on the new role of director of strategic insights and will continue to serve as the North American liaison for the PR practice within the Havas network. Dwyer's background in creating and executing integrated programs across the global network will further enhance the agency's knowledge-based programming and creative consumer-engagement capabilities.

As the third New York promotion, John McInerney will be tasked with leading efforts to grow the company client roster in the health and wellness space. He will be responsible for ensuring the company's "up to the minute" relevancy in digital communications, evaluating related processes and implementing them across all agency healthcare PR initiatives.

Within Euro RSCG PR from a Chicago base, Beth Pagano will lead the agency's work for Sears Holdings Company as business director. Having previously led Sears' and Kmart's seasonal, softlines, and cause-related PR programs, Pagano will now oversee all aspects of the business. She has more than 13 years of experience in consumer, tourism, and nonprofit PR, including award-winning programs for VTech educational toys and Sears' back-to-school.