TDI Media Services appoints Sanjay Dayal as assistant vice president
18 Jun 2010
ITM general manager Sanjay Dayal has been appointed as associate vice president at New Delhi-headquartered OOH agency TDI media services.
Dayal will report to Hiyav Bajaj, director, TDI, and will work on expanding the agency's businesses by exploring different media formats.
His job at TDI would involve strategic planning, media buying and execution, post buy analysis and monitoring.
Dayal started his career with The Times of India, and has subsequently worked with Monster.com as the regional head, North, eGurucool.com, Hindustan Times as deputy general manager and League One as the marketing head.
He is a postgraduate in marketing management from Times School of Marketing and has done an executive programme in leadership from IIM Calcutta.
TDI Media Services is a division of TDI International India Ltd established in 2003.
TDI International India Ltd is the pioneer of airport advertising in India, with sole media concessionaireship of 14 international and domestic airports across the country.
It also owns the ad inventory for the Delhi Metro Rail Corporation Ltd.