Web 18 appoints Simran Sablok
23 Jul 2009
Network18's digital arm Web18 has announced the appointment of Simran Sablok as general manager, marketing. Sablok joins Web18 from Levi Strauss Signature, where she was head, marketing.
Her new responsibilities include planning and execution of all marketing activities involving Web18 portals. Simran's mandate is to create a strong, consumer insight driven cohesive marketing strategy for Web18's properties. She will build brand equity and salience, while synergizing and aligning all Web18 portals under a single marketing and communication platform.
She has previously worked at Lintas and Yum Restaurants,owned by the world's largest operator of fast food restaurants, the Fortune 500 Yum! Brands Inc, that owns KFC, Pizza Hut, Taco Bell and Long John Silver's – are the global leaders of the chicken, pizza, Mexican-style food and quick-service seafood categories.
In the marketing division of Yum!'s Indian affiliate, Sablok was closely associated with Pizza Hut, KFC and Cafe Coffee Day.