Vodafone-Essar launches Facebook phone in India
06 Sep 2011
Vodafone Essar, the Indian subsidiary of Vodafone group, has partnered with social networking site Facebook to launch a Facebook phone, Vodafone Blue, in the country.
The smartphone, priced at Rs4,950, has been developed in collaboration with Facebook and manufactured by TCL. It provides functions like status updates to sharing a photo with a single click.
''The phone has been designed to let everyone experience the fun of connecting with friends on the go, at a pocket friendly price,'' Vodafone-Essar chief marketing officer Kumar Ramanathan said.
Vodafone Blue, which has been launched globally as Vodafone 555, runs on a proprietary operating system. The comes with a 2.4-inch screen and a QWERTY keypad.
Earlier, Facebook had announced similar tie-ups with device manufacturers INQ and HTC. Android devices from INQ-Cloud Touch and Cloud Q - featured Facebook integrations with a single sign-on and easy one-touch access to popular Facebook features.