Wipro all set to bring in Unza brands
20 Oct 2007
1
Mumbai: Wipro Consumer Care and Lighting (WCCL), reportedly has plans to
bring some of the brands of its recent acquisition Unza to India.
The company is reportedly in the midst of consumer research to ascertain the categories of Unza''s brands to introduce in India.
A
few months ago, WCCL had acquired the Singapore-based Unza Holdings Ltd, which
is south East Asia''s largest independent manufacturer and marketer of personal
care products, spanning operations in over 40 countries. The acquisition carried
a price tag of
Rs1,010 crore in July 2007. WCCL plans to treat the two businesses
independently, rather than integrate them completely.
Wipro
expects synergies from formulations based on various brands of Unza that it plans
to introduce across different markets. India will see some of these formulations
under the Santoor and Chandrika brands.
