IBM most trusted IT firm: consumer survey

12 Mar 2010

1

IBM is trusted by US consumers more than any other IT company when it comes to securing and protecting the privacy of their personal information, according to a survey from privacy and information management research firm Ponemon Institute.

IBM was ranked No 2 overall, behind American Express, and was the top-rated IT company in Ponemon's annual Most Trusted Companies for Privacy study.

Last year it ranked third behind American Express and eBay, which this year fell to the 6th spot overall.

Google and AT&T, made it to the top 20.

Facebook failed to make it to the list after having suffered malware and secutrity breaches, combined with its information-collection policies.
This is the third consecutive year that consumers recognised IBM at the most trusted IT company.

"We are honoured to be recognised by consumers as the most trusted business-to-business company in Ponemon Institute's survey," said Harriet Pearson, vice president, security counsel and chief privacy officer at IBM. "As data rapidly moves from the desktop to the cloud, consumers are more aware and concerned than ever about the security and privacy of their personal and sensitive information. IBMers worldwide are committed to delivering trusted and secure technologies, services and solutions that protect the privacy of our clients' most valuable and critical assets and operations."

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