Big CBS signs distribution pact with Den Networks
13 Nov 2010
Big CBS Networks, the joint venture between Reliance Broadcast Network and CBS Studios International, has signed a distribution pact with DEN Networks to distribute its bouquet of three channels, Big CBS Prime, Big CBS Spark and Big CBS Love, on the network's analogue and digital cable television platforms.
''We want to reach out to all our relevant audiences as we gear to offer India the latest, freshest and hottest entertainment,'' said Ashutosh, COO, Big Broadcasting.
Big-CBS had recently announced that Big CBS Prime, the English general entertainment channel, will hit TV screens in November 2010.
The other two channels, Big CBS Spark and Big CBS Love, are scheduled to debut in December and February respectively.
The company had announced a tie-up with cable TV distributor Digicable and DTH service, Reliance Big TV in October.