Mahindra launches two new scooter models
10 Sep 2009
Mahindra Two Wheelers, the two-wheeler arm of the $6.3 billion Mahindra Group, has unveiled two new power scooters - the Mahindra Rodeo and the Mahindra Duro.
With contemporary styling and attractive features, these power scooters come packed with a host of features, which makes riding them a sheer pleasure.
The Mahindra Rodeo is priced at Rs41,299 (ex-showroom Pune) while the Mahindra Duro is available for Rs38,299 (ex-showroom Pune).
"This launch is a validation of the commitment we made last year to establish a robust, end-to-end global two wheeler business with a presence across segments. With their international appeal and powerful performance, the Rodeo and the Duro are world class scooters and will extend the Mahindra DNA of 'tough & rugged' style to a whole new consumer segment," said Anand Mahindra, vice chairman and managing director, Mahindra Group.
"With the introduction of the Rodeo and the Duro, we have created a new market segment for Power Scooters in India. Both models offer the comfort and convenience of a scooter coupled with the thrill and power of a motorcycle.
Mahindra's strong R&D capabilities and stringent quality control measures, coupled with technological inputs from Taiwan's Sanyang Industry Company Ltd (SYM) and design expertise from the Italy based Engines Engineering, have resulted in a perfect blend of style and power," said Anoop Mathur, president, Two Wheeler Sector, Mahindra & Mahindra.
Rodeo for the Wild
According to the company the Mahindra Rodeo is the perfect choice for the young urban male, the Mahindra Rodeo is a high performance, feature-packed scooter with a distinctly macho demeanour.
