Nokia’s Navteq buys Reach Unlimited for Trapster app

14 Dec 2010

1

Navteq, one of the world's top providers of electronic navigable maps and a wholly-owned subsidiary of Finnish mobile handset maker Nokia, yesterday acquired Reach Unlimited Corp for its Trapster application, a popular app that warns drivers of speed traps.

Trapster is an app that warns about locations of law enforcement agencies setting traps for speeding, police checkpoints, as well as road hazards alerts. The warning is relayed on mobile phones such as Nokia Blackberry, iPhone, Android, Windows Mobile, Palm Pre, Garmin, or TomTom device.

Based in California, Reach Unlimited claims that Trapster has 9.4 million users and has reported 3.5 million traps since it was launched in 2003.

Users submit speed traps, enforcement cameras, and road hazards, which then alert all Trapster users in the area.

According to various media reports, there were five bidders vying to acquire Trapster, but eventually Navteq bagged Trapster for an undisclosed sum.

Navteq has no plans to integrate Trapster into its own platforms but will keep it as a separate application.

Business History Videos

History of hovercraft Part 3 | Industry study | Business History

History of hovercraft Part 3...

Today I shall talk a bit more about the military plans for ...

By Kiron Kasbekar | Presenter: Kiron Kasbekar

History of hovercraft Part 2 | Industry study | Business History

History of hovercraft Part 2...

In this episode of our history of hovercraft, we shall exam...

By Kiron Kasbekar | Presenter: Kiron Kasbekar

History of Hovercraft Part 1 | Industry study | Business History

History of Hovercraft Part 1...

If you’ve been a James Bond movie fan, you may recall seein...

By Kiron Kasbekar | Presenter: Kiron Kasbekar

History of Trams in India | Industry study | Business History

History of Trams in India | ...

The video I am presenting to you is based on a script writt...

By Aniket Gupta | Presenter: Sheetal Gaikwad

view more
View details about the software product Informachine News Trackers