Tata Motors on Tuesday announced the launch of the Nexon EV, at an introductory price starting from Rs13.99 lakh (ex-showroom – all India), which promises an ARAI certified range of 312 km on a single charge.
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The Nexon EV is powered by Tata Motors’ cutting-edge Ziptron technology and promises zippy performance, an efficient high voltage system, fast charging capability, extended battery life and class leading safety features.
The Nexon EV offers three colour options – Signature Teal Blue colour, Moonlit Silver and Glacier White – and will be available in three trim levels across 60 authorized dealerships in 22 cities, Tata Motors stated in a release.
Tata Motors said it is closely working with other Tata Group companies, including Tata Power, Tata Chemicals, Tata Autocomp, Tata Motors Finance and Croma, to create an e-mobility ecosystem, Tata uniEVerse, in order to accelerate the adoption of EVs in India.
“E-Mobility is an irreversible mega-trend and an imperative for addressing pollution and generating job opportunities in India. Through Tata uniEVerse, our group companies have synchronised their efforts to develop a holistic e-mobility ecosystem to accelerate the adoption of EVs in India. I am delighted that this ecosystem has come together with the launch of Tata Nexon EV, a path breaking electric SUV that can match the aspirations of mainstream Indian customers,” Tata Sons Group Chairman N Chandrasekaran said.
With support from Tata uniEVerse, consumers will have access to a suite of e-mobility solutions, including charging facilities, innovative retail experiences and easy financing options. Tata Motors has partnered with Tata Power to provide end-to-end charging solutions at home, workplace and for captive and public charging. To develop the component supplier ecosystem, Tata Motors is collaborating with Tata Chemicals, which is working on manufacturing lithium-ion battery cells, exploring active chemicals manufacturing and battery recycling.
The auto major is also working with Tata Autocomp for the localisation of battery pack assembly and motor assembly.
Tata Motors has also partnered with Croma to provide a digital retail experience to its customers.
Tata Motors Finance will make available affordable financing solutions for both personal and fleet segments.
“After 16 months of strenuous effort, we are delighted to launch India’s own electric SUV, the Nexon EV. This high performance, connected vehicle is uniquely suited to address the aspirations of Indian customers, and making EVs mainstream. We are confident that this game changing product will further reinforce our commitment towards developing sustainable and responsible mobility solutions for India,” Guenter Butschek, CEO & MD, Tata Motors Ltd. Said while announcing the launch of Nexon EV.
- Customers can visit local Croma stores in cities like Mumbai, Delhi ans Bengaluru for a visual experience of Nexon EV and also engage with the in-house trained EV product specialists across dealerships and Croma stores.
Tata Motors is offering doorstep service for both scheduled and corrective maintenance requirements to minimize the need for workshop visits, besides 24×7 roadside and emergency assistance services along with the 24×7 call centre support.