PM Modi conferred first-ever Philip Kotler Presidential award

15 Jan 2019

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Prime Minister Narendra Modi on Monday received the first-ever Philip Kotler Presidential award for his outstanding leadership role in bringing about major social and technological advances in the country.

The award was presented to him at a function at 7 Lok Kalyan Marg, in New Delhi.
The award focuses on the triple bottom-line of People, Profit and Planet. It will be offered annually to the leader of a nation.
“Shri Narendra Modi is selected for his outstanding leadership for the nation. His selfless service towards India, combined with his tireless energy has resulted in extraordinary economic, social and technological advances in the country,” the citation reads. 
“Under his leadership, India is now identified as the Centre for Innovation and Value Added Manufacturing (Make in India), as well as a global hub for professional services such as Information Technology, Accounting and Finance,” it adds.
The citation says, “His visionary leadership has also resulted in the Digital Revolution (Digital India), including the Unique Identification Number, Aadhaar, for social benefits and financial inclusion. It is enabling entrepreneurship, ease of doing business, and creating a 21st century infrastructure for India.”
The citation also mentions initiatives such as Make in India, Startup India, Digital India, and Swachh Bharat, “which have positioned India as one of the most lucrative manufacturing and business destinations in the world.”
Prof Philip Kotler is a world renowned Professor of Marketing at Northwestern University, Kellogg School of Management. Owing to his ill-health, he deputed Dr. Jagdish Sheth of EMORY University, Georgia, USA, to confer the award.

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